Alive to Drive – Saturday 1 September

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Date: 01/09/2018

Time: 09:00:00

Address: Tesco Extra, Towngate, Leyland

Lancashire Fire and Rescue Service (LFRS) will be taking part in a key road safety campaign on 1 and 2 September at Tesco Extra, Leyland.


The ‘Alive to Drive’ campaign is in partnership with the three emergency services, Blood Bikes, Lancashire Partnership for Road Safety and the Highways Agency to name a few and aims to educate the public on driving and riding safely on Lancashire’s roads.

The campaign, which is in its eleventh year, welcomes all drivers, particularly young drivers to see the latest in the equipment and vehicles of the emergency services, hear safety advice from all the partners and watch LFRS undertake a road traffic collision demonstration.

Also in attendance will be a car which suffered catastrophic damage during a fatal incident involving a local resident. The story of Daniel Birch will be told by his mother at the event to highlight the devastating consequences of one bad decision. Dan was twenty three when he took to the wheel three times over the drink driving limit and crashed into a brick gatepost dying almost instantly near his home in Coppull. His parents have been working with Wasted Lives, an award winning young driver education programme, for a number of years and have allowed Daniel’s car to be used to showcase the devastation.


Crews will be at Tesco Extra on Towngate, Leyland between 09:00-17:00 on Saturday 1 September and 10:30-16:30 on Sunday 2 September. The public are invited to speak with crews to hear some road safety advice and also receive discount off an Institute of Advanced Motoring course. The Lancashire Road Safety Partnership has provided funding to reduce the costs of an Institute of Advanced motoring course from £149 to just £49. The course enables drivers to feel more confident on the road, improve their skills and knowledge, have a greater awareness of other road users and an increased anticipation of hazards.